Five Minutes with Founder & Creative Director, Cat Brown
We sat down with our founder, Cat Brown, to talk about her design philosophy, her creative process, and the secret to creating a home with soul.
What is your design philosophy in a nutshell.
Timeless over trend, intention over imitation. I believe that good design should be enduring. It’s not about following the latest fads, but about creating spaces that feel authentic, considered, and deeply personal.
What is the most important element of a well-styled home?
Lighting. It’s the one thing that can completely transform the mood of a space. Natural light is always best, but a well-considered lighting plan with a mix of ambient, task, and accent lighting is essential.


What is your go-to styling trick?
Grouping objects in threes or fives. It’s a simple but effective way to create a sense of balance and visual harmony. And always, always, a touch of black to ground the space.
What is the one thing you think every home should have?
Something that tells a story. A piece of art you bought on your travels, a vintage chair you inherited from your grandmother, a collection of books that you love. These are the things that give a home its soul.